Challenge

FoxDo wanted to adapt its platform to the Polish market but struggled to identify the most pressing problems for Polish customers due to diverse target groups. This made them have a 0.2% conversion rate trying to attract workers by selling features and giving perks.

Solution

BuyerMind implemented an AI-based model that analyzed market data and trends to anticipate customer and service provider questions. The model also analyzed email interactions to determine target group needs and the most relevant benefits to highlight.

Results

• BuyerMind was able to quickly identify pressing problems for Polish customers within each target group.
• FoxDo gained insights into which target groups were most interested in the platform.
• BuyerMind helped FoxDo develop strategies to effectively reach and onboard target groups.
• Conversion rate grew from 0.2% to 6% using a marketing hands-free method while leaving more time for executing orders. ### Benefits
• FoxDo can tailor its platform to better address the needs of the Polish market.
• By focusing on the most interested target groups, FoxDo can optimize its marketing efforts.
• A well-tailored platform can lead to increased customer acquisition and satisfaction.